by Amanda | Nov 27, 2018 | B2B Content Creation, Editorial, Writing and Editing
Coming up with B2B blog post ideas can’t happen in a void. Even if you use an idea generator (like this one from Hubspot) you’ll still need to come up with the actual content that goes into your articles — which often results in a lot of window-gazing, pacing, and in...
by Amanda | Jun 22, 2018 | Content Marketing
I love content marketing. Maybe it’s because of my background in copywriting and art. Maybe it’s the fact that I love a good story.But it’s more than that: I love it because it works. Good content marketing is like reading a favorite book, or seeing...